Somewhere, right now, at this moment…
A photographer is preparing to make a photograph that may change someone’s life — and hers — forever.
An art director is considering hiring a new photographer for a substantial editorial assignment. He is a little nervous about it, but he also knows that this is the right shooter for the gig… and he is reaching for the phone.
A mother glances at a photograph of her now grown son, when he was only 14. It makes her smile, and she remembers that time when…
An emerging photographer is rising early, ready to embark on the biggest job of his career. Anxiety and excitement fill his thoughts… and he carefully prepares his kit.
There is the distinct aroma of coffee and a large pile of prints strewn around the floor of the little studio as an excited photographer begins selecting the images for her very first one-artist show.
A photograph is being lovingly shown to a person who never thought they could look that good. They simply can’t wait to share it with their family and loved ones. The photographer smiles.
A company art department is planning its most ambitious collateral piece ever. The AD is looking through a set of photographer's websites links they have saved… it is time to decide.
Somewhere, right now, at this moment…
Someone is anxiously writing their two-week notice. They have been planning for this for years, and it is finally time. Trepidation, excitement, fear, and wonder all make for a bit of tension. But they know they have to do this. Tomorrow, they will be a photographer!
Someone just found out they don’t have a job starting next Monday. This may be the moment they go ahead and make the jump. They’ve been shooting for years, and this is the perfect time to make a go at it.
A photographer put the finishing touches on the new portfolio. It will be called in for consideration for a big agency gig the day after tomorrow… but he doesn’t know that now. He’s just concentrating on the work.
A photographer is going through an edit of the best work she has ever done. It all came together on this shoot, and she is absolutely thrilled to be able to show the client. (Who will also be thrilled.)
A photograph is being made of a loved one who is dying. The image will be a last remembrance of their life for the ones who will miss them forever. The photographer fights back tears, but works with a gentle smile and a soft demeanor and makes a beautiful photograph for her grateful clients.
A photographer just took a photograph that will change the way thousands, maybe millions of people think about something of vital importance. Not today, not tomorrow, but in a couple of years it will be renowned.
Somewhere, right now, at this moment…
A photographer is filling out a bid request for an assignment that could change their life. In fact, it probably will.
An editor is preparing to assign a photographer to a project that will result in an image that will shock and surprise everyone. No one saw this coming but the photographer.
A photographer sits at a computer carefully retouching a photograph for a new client. It has taken a couple of hours, but it is close to perfection… just one more layer and…
A photographer is smiling as they take their first few rolls of film to the lab in years. It makes them feel nostalgic for a moment.
A photographer is trying to decide between two images to go in their portfolio. They are both good, so it may require a coin toss… and a call to a supportive friend.
A model is being shot for the most important client she has ever worked for. She is beyond excited, and the photographer is making sure she looks every bit as fabulous as she should.
After weeks of back and forth with her fiance, a bride has made the decision, and a photographer is about to receive a call.
A photographer is sending a link to his new portfolio to a small list of clients who have asked to see it. He takes one long last look and hits “send”.
A producer, art director, and a photographer are going over last-minute travel plans, and finalizing a shot list for a week-long shoot in a far-away location. Five months in the planning, the assignment starts tomorrow.
A photographer has reached out for a photographic mentor, and a photographer has responded with guidance and help. It will forever change both of their lives.
A photographer suddenly understands something about her own work. She saw it while shooting today, and it just felt right. A style is evolving. It is wonderful to see.
Somewhere, right now, at this moment…
A young person is picking up a camera for the first time. We don’t know their name… but we will someday.
A hobby is becoming a passion for a photographer. Passion will become their vocation and avocation soon.
A camera is being focused on a unique subject, and decisions are being quickly made. The inevitable shutter click will record something we haven’t seen before. And we will be gobsmacked.
An elderly gentleman is pulling an old Minolta out of a box and remembering how wonderful making photographs was. It may soon be replaced by a digital one, but for now… let’s see how it goes. Now, where’s that old roll of Tri-X?
A photographer is picking up the mail, and the big check he has been waiting for is there. It will be a good summer.
Somewhere, right now, at this moment, something that will happen only once in a lifetime of lifetimes is happening… and a photographer is there to record that instant, that tiny fraction of a moment that a photograph records. It is time halted — if only briefly — a moment held forever, to be frozen in the moment it was made, while the rest of the world grows old.
It is a photograph.
Somewhere, right now, at this moment…
A photographer is making something magical, unique, important, special, and to be remembered.
That’s pretty damn cool if you ask me.
I am a photographer, designer, and photo editor. You can find me at my self-named website or at Project 52 Pro System (enrollment begins January 6, 2023) where I teach commercial photography online. This is our tenth year of teaching, and it is the most unique online class you will find anywhere.
Check out my newsletter and community at Substack. We are new, but growing.
You can find my books on Amazon, and I have taught two classes at CREATIVELIVE.